Founder and CEO of Hello Tractor, Jehiel Oliver, on leveraging technology to help Africa’s farmers

Jehiel Oliver, Founder and CEO of Hello Tractor explains how they’re leveraging technology and innovative financing to help Africa’s farmers close the yield gap between what they grow versus what the global averages are across key commodities.

Hello Tractor is an agricultural technology company connecting small-holder farmers to farm equipment owners with excess capacity. 

Their technology involves a small tracking device that goes onto the tractor; it gives the farm equipment owner the ability to remotely monitor and manage all aspects of their tractor, including location, how much the tractor is being used, fuel consumption, theft protection —which is a big issue — and maintenance needs of the tractor.

Farm equipment owners can opt into entering their equipment into a marketplace and improve efficiencies for all concerned.

This is a fascinating episode shedding light on how business can be a force for good and address a range of issues from more efficient food production to empowering local communities and helping to transform Africa into a global breadbasket.

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